DAS Group has
specialized in providing directional marketing solutions for
local, regional and national companies for over 25 years. We
work to connect buyers and sellers at their point of decision
through customized marketing programs that combine interactive
and traditional media. We position our client’s advertising
message in front of buyers in the active market by effectively
combining yellow pages and interactive placements. Whether
we are driving local customers to national brands or local
customers to local brands, DAS Group combines comprehensive
primary and secondary research with media buying and planning
tools to create custom solutions that deliver results. DAS
Group has over 25 years of experience in directional marketing.
Our extensive background in yellow pages, the “original
search engine”, gives us unique insight into the consumer
behavior of buyers in the active decision making process.
DAS Group’s philosophy has always been that effective
communication starts with marketing direction and ends in creative
execution. Effective communication makes strong connections,
smart connections make lasting ones.